Industry Update
Appointment15 October 2020

Kristen Richter

Appointed Vice President of Sales
At Sonder Inc. in San Francisco - CA, USA

Kristen Richter

As Sonder's Vice President of Sales, Kristen will dedicate her efforts to proactively connecting guests and spearheading new strategic partnerships with corporate brands, organizations, associations and leisure travel groups. Kristen's goal is to continue to unlock the Sonder experience for an even wider range of consumers.

Kristen comes to Sonder with over twenty years of commercial experience in the travel industry. Most recently, Kristen served as Chief Commercial Officer of the Radisson Hotel Group, Americas, where she led top-line revenue growth for the sales, marketing, revenue management, digital and channel teams. Kristen also led Wyndham Hotel Group's global revenue management department, overseeing all facets of revenue generation for Wyndham's 8,000+ properties and 19 brands around the world.

Sonder Inc.

Founded in Montreal by Francis Davidson in 2012, Sonder is a technology-driven hospitality company that is building the future of travel and accommodation. Francis founded Sonder seven years ago when he was just 19 and now, with over $400MM in funding, Sonder has grown to accommodate hundreds of thousands of guests in 30 cities around the world.
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Recent Appointments at Sonder Inc.

Frits van Paasschen - Board Member

30 January 2020 — Sonder has announced Frits van Paasschen, a seasoned global executive and former CEO and president of Starwood Hotels & Resorts, is joining its board of directors. In recent months, van Paasschen has served as an informal advisor to Sonder as it applied powerful technology and "revolutionary" design to launch a new category of alternative accommodations.
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