Industry Update
Appointment18 November 2020

Neerav Dudhwala

Appointed Head of the Ascend Hotel Collection brand
At Choice Hotels International, Inc. in Rockville - MD, USA

Neerav Dudhwala

Neerav Dudhwala joins Choice Hotels as the head of the Ascend Hotel Collection brand. In this role, he will help elevate the brand's value proposition and further its leadership position as the first and largest soft brand in the industry. Dudhwala will collaborate with the company's marketing and distribution department to improve top line revenue for owners, as well as the franchise development team to attract new investment to the collection. Dudhwala comes to Choice following 19 years with Wyndham Hotels & Resorts. During his tenure, he held leadership positions in franchise operations and quality, most recently overseeing AmericInn by Wyndham, and worked closely with internal stakeholders and franchisee advisory groups to drive hotel performance and fuel unit growth. Dudhwala attended Pennsylvania State University.

Choice Hotels International, Inc.

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. With more than 7,100 hotels, representing nearly 600,000 rooms, in over 40 countries and territories as of June 30, 2020, the Choice® family of hotel brands provide business and leisure travelers with a range of high-quality lodging options from limited service to full-service hotels in the upscale, midscale, extended-stay and economy segments.
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Odette Brown - Regional Vice President Franchise Services

4 February 2021 — Odette Brown has been promoted to regional vice president (RVP) of franchise services, overseeing the mid-southern United States region. In this role, Brown will join an RVP team that spans the country, leading assigned area directors, regional area directors and area managers.
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