Odette Brown has been appointed Regional Vice President Franchise Services at Choice Hotels International, Inc.
Odette Brown has been promoted to regional vice president (RVP) of franchise services, overseeing the mid-southern United States region. In this role, Brown will join an RVP team that spans the country, leading assigned area directors, regional area directors and area managers. Together, these teams will work to optimize hotel portfolio support strategies while helping drive hotel owner profitability, market share growth and other performance metrics. Brown will help support brand-related franchisee owner council and franchisee lifecycle support activities. She will also serve as departmental liaison, assisting with and leading internal stakeholders to support the franchise services hospitality vision and prioritize the needs of Choice owners. Brown joined the company in 2014 as an area director and was elevated to regional area director in 2018. Prior to that, she was an area general manager and general manager for several hotels for nearly 10 years.
