Appointed Area Director of Sales & Marketing
At Outrigger Hospitality Group in Honolulu - HI, USA
Lynx leads his team in developing and implementing sales and marketing strategies to maximize revenue market share and optimize profitability for all source markets. His immediate focus is on the relaunch Outrigger Reef Waikiki Beach Resort - the company's flagship property that underwent an $80 million transformation and will again welcome guests at the end of this month.
Lynx comes from Grand Wailea on Maui where he was senior director of sales, strategy and innovation and prior, director of sales and marketing. On O'ahu, Lynx was vice president of sales at the Hawai'i Tourism Authority.
Lynx's higher education was earned in England - a Bachelor of Arts in Hotel and Restaurant Management from Wakefield District College and an Associate of Arts from Leeds College of Music, an annex of Royal College of Music.