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Sophie Perret

Director at the HVS London office

Sophie PerretSophie Perret is a senior director at the HVS London office. She joined HVS in 2003, following ten years’ operational experience in the hospitality industry in South America and Europe. Originally from Buenos Aires, Argentina, Sophie holds a degree in Hotel Management from Ateneo de Estudios Terciarios, and an MBA from IMHI (Essec Business School, France and Cornell University, USA). Since joining HVS, she has advised on hotel investment projects and related assignments throughout the EMEA region, and is responsible for the development of HVS's business in France and the French-speaking countries. Sophie completed an MSc in Real Estate Investment and Finance at Reading University in 2014. Sophie is also a certified surveyor and a member of the RICS. For further information, please contact: [email protected] or +44 20 7878- 7722 (Work).

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Insights by Sophie Perret (26)

HVS: Paris Profile – Exploring How the City Will Recover from the COVID-19 Lockdown

The restrictions imposed by the COVID-19 pandemic have severely hit the hospitality industry worldwide. In Paris, a small proportion of all hotels currently remain in operation, and the occupancy levels for these opened hotels is currently in single digits.

Recovery from COVID-19 in Spain

Half of all global tourism arrivals historically come to Europe; and, within Europe, Spain enjoys a disproportionate share of this visitation, with more than 80 million visiting the country yearly. Whilst the COVID-19 pandemic ravages Europe and takes a particularly heavy toll in Spain, it is important to evaluate how the reliance of this country on international visitation might shape the recovery of its two main urban markets once the pandemic subsides.

2020 European Hotel Valuation Index

Hotel values across Europe gained a further 3% in 2019, on the back of similar RevPAR growth on average for all markets in our latest European Hotel Valuation Index.

Paris Hotel Market – A Rocky Start to the Year

Since our previous article in April 2018, the business environment in France has experienced positive change with a decrease in unemployment rate and an increase in purchasing power, following the 'gilets jaunes' disruption.

Hotel Franchising in Europe 2019 – The Push Continues for New Ways to Expand

Hotel Franchising in Europe is an update of our previous report published in 2014. The report aims to assist owners in increasing their understanding and awareness of the franchise business model and current market trends.
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