Mark C. Lynn

President at HVS Asset Management

Mark Lynn

Based in San Francisco, MARK LYNN oversees the wide range of hotel asset management, strategic planning, development and operational consulting services provided by the firm. Mr. Lynn has more than 30 years of hotel industry experience and has been involved in the development and management of more than 100 hotel projects with an asset value exceeding $2 billion. Mr. Lynn holds a BSBA degree from Xavier University in Cincinnati, Ohio and is a member of HAMA (Hospitality Asset Managers Association).

More about Mark C. Lynn

Insights by Mark C. Lynn (5)

Move Fast and Break Things: How Silicon Valley Thinking Can Shake Up Traditional Hotel Management Practices

Constant questioning and challenging of hotel amenities, services, programs and management practices is critical to discover new ways of elevating the guest experience. Creativity and innovation should be driven by the premise that employees be permitted - and in fact encouraged - to challenge conventional thinking and the traditional methods of doing things.

Monitoring Hotel Loan Performance to Mitigate Risk

Many lenders funded hotel loans during the peak of the economic boom in 2006 and 2007 — when economic conditions were vastly different than they are today. Whether a hotel loan is currently performing, on a watch list, or in an advanced phase of remedial action (workout), hotel lenders should evaluate data in five general categories to have a sufficient amount of information and current knowledge regarding the outstanding loan ─ in order to assess current, or increasing, risk.