Author Bio

Trevor Stuart-Hill

Founder and president of Revenue Matters

Trevor Stuart-Hill is the founder and president of Colorado based Revenue Matters. He co-authored the first college-level textbook on the subject of revenue management and was a founding member of the Hospitality Sales & Marketing Association International‘s (HSMAI) Revenue Management Advisory Board. In previous corporate level roles, Trevor defined revenue management strategies including developing pricing and distribution approaches for both Sage Hospitality Resources and Destination Hotels & Resorts. Prior to forming Revenue Matters in 2009, he was primarily responsible for the account management function for the Americas region at Sabre Hospitality Solutions.

Articles by Trevor Stuart-Hill (10)

Should We be Concerned About ADR?

Projections for 2017 and beyond by STR, CBRE and PKF all call for anemic occupancy growth at best, notwithstanding record occupancy levels for the U.S. hospitality industry. With Revenue Per Available Room (RevPAR) growth projections at inflationary levels (2.5 - 3.5 percent, ...

Evolving expectations for revenue managers

not a theory, a hope, dream or hallucination.For example, a respected colleague once shared with me the reason that his GMs are not invited to participate in revenue strategy meetings. "Airlines don't expect their pilots to walk down the aisles and collect money from passengers," ...

Who Are My "True" Competitors

Underwriting ConsiderationsLet's assume for a moment that our friend "Tom" has been tasked with the challenge of securing funding for a new development project or acquisition of an existing property. Given the cyclical nature of the economic state over the past several decades ...