Author
Author Bio

Larry Mogelonsky

Owner of Hotel Mogel Consulting Limited and the founder of LMA Communications Inc.,

One of the world’s most published writers in hospitality, Larry Mogelonsky is the owner of Hotel Mogel Consulting Limited and the founder of LMA Communications Inc., an award-winning marketing agency based in Toronto. His experience encompasses hotel properties around the world, both branded and independent, and ranging from luxury and boutique to select-service. Larry also sits on several boards for companies focused on hotel technology. His work includes four books, “Are You an Ostrich or a Llama?” (2012), “Llamas Rule” (2013), “Hotel Llama” (2015) and “The Llama is Inn” (2017).

Articles by Larry Mogelonsky (261)

No Holds Barred Catering

First, events like this allow a hotel to demonstrate unbridled culinary excellence. Next, they allow your chefs to demonstrate creativity. Thirdly, they afford your public relations team with great fodder for continued media interest. There's a powerful fourth attribute that ...

Analyzing Airbnb's Advertising

For those who have restricted their television viewing to Netflix or other streaming services and have missed the advertisement, here's a short synopsis. The ad depicts an retired couple talking about how renting out a room in their home helps them keep up with payments. It ...

What to Consider for Your New Hotel Website

Hence, for many GMs, one of the largest items on the 2017 marketing budget is likely the development of a new website, or at the very least a refurbishment of the current one to show newcomers that there's something new to get excited about. This can come in the form of new ...

Making Sense of the 'Level Playing Field' Plea

I attended an interesting travel panel during the summer in my hometown of Toronto. The topic was the leisure segment, with the panelists all senior members of tourism bureaus and hotel organizations, while their presentations quoted the usual ream of statistical gobbledegook. ...

Your Wine List Is Too Long

Perhaps the more apt word is 'busy' in that we are all too rushed and distracted to notice everything that's happening around us. For example, you stand at a busy urban intersection. Have you noted what the make and model of every car that passes by? Have you read every billboard? ...

The New Rules For Hotel Coffee Service

As a self-diagnosed coffeeholic, one of the important elements in my evaluation of a property is their coffee service, both within the guestroom and at any restaurant outlet. Given this beverage's significance in everyday life, it's a definite no-no for a hotel that cuts corners ...