Author
Author

Margaret Mastrogiacomo

EVP, Strategy at NextGuest

Margaret Mastrogiacomo

Margaret Mastrogiacomo leads creative strategy and provides strategic direction for marketing initiatives including copy, website design, and campaign development for NextGuest clients. Her responsibilities include strategy and consulting, campaign management, new product development, and more. She has been instrumental in developing award-winning multi-channel marketing campaigns and interactive mini-sites and applications for NextGuest clients. Margaret is also a Qualified Google Advertising Professional. She has excelled in a number of roles since joining NextGuest Digital, including spearheading the creation of the Digital Media and Creative Strategy Department by establishing and implementing internal procedures and directing a team to support this function within the agency. Margaret’s major accomplishments at NextGuest include building new internal creative strategy procedures across departments and offices, working with strategic clients to build award-winning digital marketing campaigns, and the development of many NextGuest products such as Facebook Applications, Sweepstakes, and more.

Insights by Margaret Mastrogiacomo (33)

Top 5 Things You Need to Know Now in Hotel Digital Marketing: November Edition

With Cyber Monday and 2021 around the corner, it's important to keep a pulse on the evolving digital landscape to elevate your digital strategy and maximize revenue.

How to Prepare a Successful 2021 Hotel Digital Strategy & Marketing Budget Amidst COVID-19

Budgeting season is a time to analyze your hotel's marketing and technology initiatives from the last year and set a new plan in action to achieve greater success. Today, many sources project that the COVID-19 pandemic will continue to impact the hospitality industry for years to come, which makes budget planning for 2021 even more complex.

Top 5 Things You Need to Know Now in Hotel Digital Marketing: October Edition

As hotel marketers plan for a strong Q4, it's important to keep a pulse on the evolving digital landscape, especially when planning for success in 2021.

Top 5 Things You Need to Know Now in Hotel Digital Marketing: September Edition

As the holiday season swiftly approaches, it's important to keep a pulse on the evolving digital landscape to keep your digital strategy ahead of the curve.

Top 5 Things You Need to Know Now in Hotel Digital Marketing: August Edition

As Q3 comes to an end and hoteliers prepare their Q4 digital strategy, it's important to keep a pulse on the evolving digital landscape to make a greater impact on performance.
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