Jason G. Bryant

Founder, CEO & Chairman of the Board at Nor1

Jason Bryant

Jason G. Bryant, Founder, CEO & Chairman of the Board at Nor1, oversees day-to-day operations, provides visionary leadership and strategic direction for the upsell technology company. With Jason at the helm, Nor1 has quickly emerged as the technology leader in upsell solutions. Headquartered in Silicon Valley, Nor1 provides innovative revenue enhancement solutions to the hospitality industry.

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Insights by Jason G. Bryant (13)

Strategic Thinking: How Hotels Can Survive a Downturn with AI Upselling Technology

Looking at 2019 alone, the hotel industry seemed fairly stable, albeit with slowing growth. Occupancy dropped early in the year but stabilized a bit in Q3, while ADR continued to grow, though with less enthusiasm than some previous quarters.

Platform-Thinking: A Powerful Approach to Upselling

Platform thinking has fundamentally changed consumer experience across every industry. According to Vox, Uber conducted research in global markets to measure how long consumers were willing to wait for a ride.

The Most Important Question Every Hotel Company Should Ask Right Now

Artificial intelligence (AI) implementation has grown 270% over the past four years and 37% in the past year alone, according to Gartner's 2019 CIO Survey of more than 3,000 executives. About the ubiquity of AI and machine learning (ML) Gartner VP Chris Howard notes, "If you are a CIO and your organization doesn't use AI, chances are high that your competitors do and this should be a concern," (VentureBeat).

Why Traditional Hotel Front Desk Upsell Is Not Enough

Unlike many tech companies, Drift, a conversational marketing platform, and Wistia, a video marketing company, are best known for their outstanding customer service. While many people still imagine tech companies as silent rooms full of introverted engineers (except those of us in tech, who know better), tech companies that rely on the ideal combination of the human touch and technology are the companies that shine.

How To Think About Upselling: Guest Engagement, Intelligence, and ROI

If there's one area where hotels are saturated with choice and saddled with decisions, it is in hotel technology. In-room-, wearable-, mobile-, legacy-, cloud-, admin-, PMS-, CRM-, app-, voice-technology.
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