Author
Author

Benjamin Jost

CEO of TrustYou

Benjamin Jost

Benjamin Jost is co-founder and chief executive officer of TrustYou. Benjamin is an expert on social semantic search and is leading the big data revolution in hospitality. Prior to TrustYou, he spearheaded the Southern European M&A team for one of the world’s leading renewable energy providers and oversaw hundreds of investment cases covering a profusion of renewable technologies. He started his career in venture capital at Siemens Venture Capital and Xange Capital. During his studies he conducted extensive research into the security aspects of mobile applications systems and organic RFID. Benjamin holds a MsC in engineering from the University of Technology in Munich and conducted research at the ENST Paris and the University of Washington Business School, Seattle.

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Insights by Benjamin Jost (9)

Bridging the Gap Between Operations and Guest Feedback

Looking back on the past year, one of the biggest buzzwords in the digital space has been the 'tech stack' (or technology stack). While there aren't too many people talking about it in hospitality, it's a relevant term to help you choose the right technology in order for you to manage your operations and marketing.

A Winning Guest Feedback Formula for Your Hotel's Success

As we enter into the planning period for 2018, you might be talking about revenue forecasting, occupancy rates prediction, holiday promotions - but have you factored in the winning guest feedback formula to operate a hotel successfully? By now, you probably want to know what this formula is.

The Evolution of the Review

While it's unlikely that Mary and Joseph left a scathing TripAdvisor review after being turned away at the Inn in Bethlehem, hotel reviews have been around, in various forms, since the first hotel opened its doors.

A Platform Approach to Feedback

When does a hotel customer become a "guest"? Is it at the point where they book a reservation? The moment they walk through the doors into the lobby? Somewhere in between? Our team at TrustYou set out to identify the guest experience through the lens of guest communications, running a survey and observational study that encompassed nearly 1,000 participants.

Learning About APIs

The technology ecosystem in the hotel space is changing at a rapid pace. In some cases, companies seem to be appearing from nowhere, offering a brand new solution that solves a problem many hotels didn't know that they had.
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