Melissa Lyons

Natural Search Manager


Melissa Lyons graduated from the University of Central Florida with a Bachelor of Arts in Advertising and Public Relations, as well as a Minor in Business. She has been working in the world of online marketing since 2007. Currently, Melissa leads the natural search department at Vizergy, and oversees the natural search strategies of hundreds of Vizergy clients through a team of hands-on professional search analysts.

Insights by Melissa Lyons (4)

What does the new Google Pigeon update mean for your hotel?

On Thursday, July 24 Google announced the "Pigeon" update (as named by the professionals at Search Engine Land). In this article written by Barry Schwartz, he states "Google has released a new algorithm to provide a more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals.