Author
Author

Bryce Rackham

Student at Boston University's School of Hospitality Administration (SHA)

Bryce  Rackham

Bryce Rackham is a student at Boston University's School of Hospitality Administration (SHA). Her studies and areas of interest include sales and marketing, public relations, event planning, food and beverage management, and tourism. Beyond her studies at SHA, she serves as the student manager at the Boston University Pub. After graduation, Ms. Rackham intends to continue her studies in hospitality marketing and communications.

Insights by Bryce Rackham (1)

Hotel CSR: Social Causes and 'Doing Good' Will Remain Integral in Hospitality

With the powerful travel influence of the millennial generation as well as the ever-growing needs of today's geo-traveler, the popularity of corporate social responsibility (CSR) is increasingly important in the arena of hospitality.
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