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Kelly Robb

Sr. Director of Marketing and Growth at Revinate

Kelly Robb

Kelly is the Sr. Director of Marketing and Growth at Revinate. Headquartered in San Francisco, Revinate's user-friendly software platform, custom-designed for the unique needs of the hospitality industry, helps hotels dramatically improve their guest marketing efforts. Kelly began her career at global management consulting firm McKinsey & Company for 6 years. Prior to joining Revinate, Kelly was a corporate strategy and business leader at eBay Inc.

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Insights by Kelly Robb (8)

Hotel Loyalty Is Dead…Or Is It?

Back in 2016, I first took a closer look at loyalty, ultimately asserting that hotel loyalty is dead. Well… not dead, but rapidly evolving, with points and redemption models failing to impress the modern traveler.

Next Gen Hotel Revenue Management

The practice of hotel revenue management is constantly evolving. As the space moves towards automation and more intelligent, dynamic pricing, many revenue managers that I speak with are looking for new ways to optimize revenue growth and profitability.

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