Author
Author

Susan Barry

President and Queen Bee of Hive Marketing

Susan Barry

Susan Barry, President and Queen Bee of Hive Marketing and consultant with Cayuga Hospitality Consultants, helps hotel owners, management companies, and brands optimize top line revenue performance by deploying 25 years of award-winning experience in sales, marketing, and revenue strategy. Hive has worked with more than 150 hotels in 75 markets and five countries to solve top line revenue problems, resulting in millions of dollars in incremental revenue and profitable asset dispositions for owners.

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Insights by Susan Barry (2)

Handling Online Hotel Reviews in COVID-19

"Safety precautions and staff wearing PPE made me feel like everyone there had leprosy." - "They didn't have valet parking, supposedly because of COVID. I don't recommend you stay there." - "Hotel went overboard on COVID preparedness.

Hotel Budget Season Lies

Y'all. It's almost hotel budget season. Yes, last year's budget season just ended, and hotel execs have just gotten their schedules back from the countless meetings — meetings before the meetings, meetings, and meetings after the meetings that make up the circle (circus?) of doom that is setting a hotel's annual budget.
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