Kerryn Gower

Marketing Coordinator at HEBS Digital

Kerryn Gower

Insights by Kerryn Gower (5)

5 Unique Experiences Hotels Can Use To Attract Guests

We've all been there. You finally wake up from the dreaming phase of the travel planning journey and pick on a destination to visit. Now the planning begins. We all have our go-to travel booking websites and apps, and they each present a lot of information, packages, and special offers convincing you to make a booking.

Digital Inspo: What Creative Hotels Are Doing Online

Coming up with fresh and creative marketing initiatives is never an easy task. Hotels all over the world face fierce competition regardless of their destination. Utilizing creative ideas to attract guests can help hotels stand out in the crowd and help them to gain new and repeat visitors.

Your Top 10 Digital Marketing New Year's Resolutions for 2019

After saying goodbye to 2018, we're starting the new year with fresh priorities and goals. January is a great time for hoteliers to reflect on last year's strategies and analyze results in order to create a blueprint for a successful new year.

Top 5 Blog Posts Hotels Should be Writing

The importance of having a blog on your hotel website can't be stressed enough. In addition to serving as a platform to share informational and inspirational content to past, current, and future guests, blogs can enhance your inbound marketing efforts—driving traffic to your hotel website and attracting even more prospective guests.

How to Use the Google Ecosystem to Get Your Hotel’s Digital Strategy on Point

With over 4 billion searches happening every day, the Google ecosystem continues to be one of the best suites of products available for hotels to drive online users to their website, and then convert those users into guests.