Author
Author

Tomasz Janczak

CEO & Founder H8 Education& Consulting

Tomasz Janczak

Tomasz Janczak began his career in late 90’s, being responsible for Business Development of western technology companies in the region of Central Europe. After joining Avvio in 2009 as Director of Sales Central Eastern Europe he ignited the development of this brand in the Region. In 2011 he became Corporate E-Commerce Director at Mamaison Hotels& Residences where his main responsibility was the development and implementation of the e-commerce strategy and brand reputation management at group level. In 2014 Tomasz was appointed as a Board Member at Plateno International Europe, Chinese hotel company, which manages more than 4400 hotels under 16 brands globally. As VP for Digital Growth, Tomasz was responsible for all digital initiatives and launch of new projects conecting Chinese outbound tourists with European hoteliers. Since December 2017 Tomasz runs his own consulting firm „ Chinese Outbound Travel” which helps travel related businesses to generate better experience- for Chinese guests, and and better revenue- for themselves. To facilitate the potential of Chinese digital market, he also organizes series „marketing to China” Conferences.

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From “Online” to China – hotel distribution déjà vu

There are already tons of editorials, research, market studies, and opinions about the relations between hotels and online travel agents, very often called the battle for direct bookings. The problem has been analyzed from many different perspectives, and even if the final theses are sometimes inconsistent, the whole industry agrees that no hotelier is winning this competition.

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