Author
Author

Karen Loynaz

MPS in Global Hospitality Leadership, Georgetown University

Karen Loynaz

Karen Loynaz is currently traveling the globe as a flight attendant based in Washington DC. She has a Master’s degree in Hospitality Management from Georgetown University. For her capstone project, she investigated the role brand personality plays in successful hotel co-branding. She is passionate about sustainable tourism and aspires to own an eco-lodge in the future.

Insights by Karen Loynaz (1)

How Luxury Hotels Can Co-Design for Suite Success

Imagine walking into a hotel room designed by your favorite fashion brand, everything from the curtains to the bed linens emulates the brand perfectly. How much would you pay to sleep with your favorite brand? Leaders of luxury including Coco Chanel, Diane Von Furstenberg, and Bottega Veneta are now partnering with luxury hotels around the world to co-design fashion-forward hotel suites.

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