Author
Author

Kimberly Yoong

Analyst, Capital Markets - Continental Europe at Cushman & Wakefield Hospitality

Kimberly Yoong

After graduating from the Singapore-Cambridge ‘A’ Levels with full distinctions, Kimberly studied for a BBA at the Nanyang Business School, where she was awarded its most prestigious undergraduate scholarship and offered a place at its selective University Scholar’s Program – which she gave up to pursue a BSc in International Hospitality Management at the EHL Lausanne. Kimberly has since lived and worked in hospitality across 5 countries – Czech Republic, Japan, Singapore, Switzerland, and USA. She has had various experiences in hotel real estate and operations, working for brands/companies including Cushman & Wakefield, Hyatt Place, The Ritz Carlton, and The St. Regis. At the 2020 edition of the Young Hoteliers Summit (YHS), the world’s largest student-run hospitality summit, she co-chaired the 40-man team to create its first-ever virtual summit in its 11-year history.

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Insights by Kimberly Yoong (20)

Kempinski Hotels: A legacy European brand in Asia

With over 120 years of history, Kempinski Hotels is Europe's oldest luxury hotel group. Since 1897, Kempinski has been building its brand in the luxury hotel space and is well-regarded for its heritage hotels, luxury holiday resorts, and business and spa hotels around the world.

Building Economies: Stories from Singapore

Having recently celebrated its 55th year of independence, Singapore is a relatively young nation. Yet, the country has quickly risen to prominence on the international stage, becoming well-regarded as a regional and global business hub.

Cultivating Excellence: Building Brands With Banyan Tree

"Brand building or icon creation is a long and laborious exercise that requires consistency and continuity - that is particularly important for the niche players, whether Banyan Tree in an unchosen space or Singapore in the world stage, because it allows the brand owner to punch above his weight to have an influence larger than an enterprise would have due to its size.

The Alila journey: In conversation with co-founder Mark Edleson

Alila - meaning 'surprise' in Sanskrit - was founded in 2001 on the back of personalized hospitality, private spaces and bespoke journeys. Today, Alila is one of the most well-known luxury brands in Asia and has 16 hotels globally, each in unique locations across 6 countries.

The Future Of Work: Navigating Shifting Workplace Trends

The impact of COVID-19 has been felt far and wide; across industries, the global pandemic has pushed companies to temporarily shut their offices and shift to remote working. In particular, the hospitality industry had been hit hard and fast, with many employees placed on furlough or being laid off.
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