Peggy Studer

Vice President of Marketing at RoomIt by CWT

Peggy StuderPeggy is a senior leader with proven ability to build, lead and motivate global cross functional teams to meet deadlines in fast-paced multi-cultural environments. She is an initiative-driven, customer-focused leader, with strong analytical and strategic thinking skills and a broad knowledge and understanding of the hotel, OTA and corporate travel industry and its key players. Peggy has a proven track record of building alignment from senior executives to operational teams and lead sustainable strategy change. Passionate about hotels, OTA, distribution, marketing, leadership, client needs and the new opportunities ahead, she enjoys challenges and new ventures.
Insights by Peggy Studer (4)

Plugged In: What Do Business Travelers Expect From Their Tech?

The most recent iteration of the GBTA Traveler Sentiment IndexTM yielded more positive results. The latest release also yielded some interesting findings on technology.

​Travelers Agree: Healthy Travel Leads To Growth

By and large people feel that business travel is vital to achieving success for themselves and their company. As revealed in a recent Traveler Sentiment Index by GBTA and RoomIt, nearly 70% of respondents desire to travel more often.

The World Of Travel: ​Making Business Travelers Happier In Each Region

RoomIt recently helped launch the GBTA Business Traveler Sentiment Index™, which measures business traveler sentiment over the course of a year.

Happy Travels: 5 Ways To Boost Traveler Satisfaction

RoomIt and GBTA launched a study to measure the factors influencing sentiment among business travelers across the globe.