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Insights by Resigned Author (38)

Hotel-Casinos: Get Ready for Re-Opening

Several hotel-casinos across the states in the US are re-opening this week, offering a glimpse of how the industry will recover amid social distancing. As your property emerges from hibernation mode, build a phased recovery plan that ramps up slowly as your casino reopens.

Survey Results: How Hotels Are Coping With COVID-19

The results are in from two Cendyn surveys polling hoteliers across the globe on how they are coping with the effects of COVID-19. Gauge the industry pulse and read first-hand accounts of how hoteliers are dealing with the coronavirus on both an individual level and as an operation.

Designing a hotel loyalty program: Part 2

Hotel loyalty programs can be so much more than points and an occasional free room to VIPs. But even that requires forethought. To start, you have to think about the loyalty ecosystem from an architectural standpoint before you even start building the tech to enable it.

Designing a hotel loyalty program: Part 1

Hotel loyalty programs can be so much more than points and an occasional free room to VIPs. But even that requires forethought. To start, you have to think about the loyalty ecosystem from an architectural standpoint before you even start building the tech to enable it.

If Your Hotel Tech Doesn’t Boost Loyalty, There’s Trouble Ahead

Nearly forty years. That's how long guests have been accruing points, statuses, and upgrades with hotel loyalty programs. The hotel programs spun off of the airline programs (the first was AA Advantage in 1981), which were the marketing brainchild of airlines in a post-deregulation world.
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