Dillon Lockett

Senior Director, Media at Koddi

Dillon LockettKoddi is a provider of comprehensive marketing management software and services for the travel and hospitality industries, powering advertising programs that drive measurable revenue growth to the best brands in the world. The company’s award-winning SaaS platform, coupled with superlative customer service, provides a robust network for hospitality brands and online travel agencies to connect with consumers and drive more revenue through unified metasearch, social and programmatic campaigns. Brands can consolidate and manage the entire purchase funnel and gain insights at each point to adjust and optimize campaigns across all channels. As a result, marketers fuel their growth and harness real-time intelligence to drive informed decision-making across their marketing and media activities.
Insights by Dillon Lockett (1)

The Coronavirus Effect: Impact On U.S. Travel Market

In our previous post, we examined the impact of coronavirus disease (COVID-19) on metasearch traffic across APAC, witnessing a sharp decline beginning in mid-January, before ultimately tumbling into a freefall by the end of February, when decreases were as high as 80% year-over-year.