Andrada Paraschiv

Head of Hospitality

Andrada Paraschiv

As Head of Hospitality, Andrada leads Beekeeper’s effort to help hospitality organizations improve communication and ultimately drive employee engagement and performance. Previously, Andrada served as Executive Director, Luxury Internal Communications and Engagement at AccorHotels and Executive Director, Communications & Strategy at Fairmont Raffles Hotels International. In that capacity, she collaborated with Beekeeper to bring the nearly 50,000 frontline employees working together as one dispersed, yet united, team. Andrada also served as a consultant with McKinsey & Co., working on strategy and organizational transformations with large multinational companies in the EMEA region. She holds an MBA from the Wharton School and an MA in International Studies from the University of Pennsylvania.

Insights by Andrada Paraschiv (6)

Hotel Operations Have Changed, But the Importance of Communication Has Not

There is a radical change in the way the hospitality industry is operating compared to the last decade. From shifting guests away from the front desk and favoring mobile check-in to new sanitization regulations that call for constant vigilance, it can be a lot for any organization to process and maintain consistency ― particularly right now as guidelines and state regulations are subject to abrupt changes.

Communication Agility is Key to MOHG’s Ability to Continue to Deliver Superior Service Amidst COVID-19

With the resurgence of COVID-19 cases in many parts of the world, hoteliers need to be more agile today than ever before. As newly crafted safety and operating protocols continue to evolve, hoteliers must react quickly to ensure that changes are carried out effectively by their frontline employees.

From Cleanliness to Communication, Digitalization is Elevating Service Standards for a Better Hotel Experience

According to findings from the J.D. Power 2020 North America Hotel Guest Satisfaction Index (NAGSI) StudySM released last week, meeting guest expectations for cleanliness and proactively communicating with guests prior to arrival continue to be critical drivers of guest satisfaction.

Will COVID-19 Force Digitalization in the Hotel Workplace?

The world is changing, and so is the global hospitality environment. Due to the COVID-19 pandemic, a new safety culture is emerging that requires the hotel workforce to engage with guests, management, and each other digitally to honor social distancing mandates and help stop virus spread.

Beekeeper Webinar: Communicating With Furloughed Employees - Getting it Right

Millions of employees have been furloughed during the coronavirus pandemic and are hungry for information, connection, and support systems. Watch leaders from Marriott, Cornell, Jones Day, and Beekeeper discuss the unique challenges that companies are facing when it comes to communicating and engaging with furloughed employees.
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