Crystal Pernici

Crystal Pernici is a driven hospitality technology professional with an intricate understanding of the hotel distribution landscape. She has an extensive background with over 15 years of experience in hospitality technology, sales & marketing, and revenue management. As a director of sales at IDeaS, Crystal is passionate about assisting her hotel partners in identifying ways to create solid, efficient and adaptable frameworks to drive success and profitability in their businesses. Crystal holds a Bachelor of Science in Hospitality Management from the University of Central Florida, sits as the Vice President of Program Logistics for HSMAI Central Florida, is a Certified Revenue Management Executive (CRME) and a Licensed Realtor.com® with an interest in identifying emerging growth markets for personal and professional investments.