Rasika Iyer

Business Manager, Paid Media – Performics India

Rasika IyerGraduated in Fashion technology from NIFT, Mumbai and worked with designers and e-commerce start-ups. Post which pursued an MBA in Marketing from IMT, Ghaziabad; one of the premier B-schools in India and started a career in Digital Marketing with Performics.
Insights by Rasika Iyer (1)

How To Wring The Digital Ecosystem During These Testing Times For Luxury Hospitality

Luxury hospitality has been at the brunt of this pandemic due to closures and unavoidable overheads. As the world is moving towards recovery, the industry also is evolving and trying to thrive by adapting to changing consumer behaviour.