Celine Vadam

Founder & CEO of WE(i) Think

Celine VadamCeline is a living and breathing example of how powerful and empowering living a healthy and sustainable life can be. She founded WE(i) Think in 2020, aiming to bring a wellness and sustainability angle to the hospitality and tourism industry, and to bridge the gap between innovative solutions and project development and management. She is a consultant with more than a decade of expertise in hospitality, tourism, wellness/spa, F&B and sustainability, from operations to development. ​ She worked on a wide range of projects across the globe for international hotels and consulting companies, including Horwath HTL and most recently Four Seasons Hotels & Resorts, where she was part of the development team, as well as supporting the Corporate Global Operations team on strategic initiatives, including global wellness, nutrition, and F&B. ​ Celine launched the Hospitality of the Future Think Tank in December 2020, brainstorming with industry experts on what hotels should strive toward with sustainability, wellness and innovation at their core. She is an active member of Leading Hoteliers and a board member of the Eat Club London.

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Insights by Celine Vadam (2)

Sustainability-driven legislation: setting the right conditions for hospitality?

The UN IPCC states that to avoid climate catastrophe, the world needs to cut its carbon emissions by almost half by 2030 (from the 2018 level) and close to 100% by 2050. That's quite imaginable for new hotels, but much more challenging for existing ones.

Responsible travel: How do we make booking sustainable hotels easier?

Let customers review how sustainable a hotel is by having up to 5 green stars (on top of the existing star rating). and TripAdvisor and other such platforms could adopt such a feature not just for hotels but other hospitality businesses too (If they do feature other types).