Jordan Lillis

Content Marketing Manager at Net Affinity

Jordan LillisJordan Lillis is Content Marketing Manager for Net Affinity, a booking engine technology company focused on increasing hotel’s direct bookings through smart, forward thinking technology solutions.
Insights by Jordan Lillis (4)

How can you increase bookings using colour psychology?

“Colors, like features, follow the changes of the emotions.” Pablo Picasso

Cancellations Rates: Where Do They Stand And How Can You Overcome Them?

Hotel cancellation rates have been steadily rising for years, in part fueled by a culture of ‘book now, pay later’ created by OTA giants. Covid did not create cancellation habits – it will perpetuate them, though.

The Latest Hotel Website Trends and Tips

In order to improve on your hotel's website, it's helpful to be aware of the trends sweeping the web so you can ensure you're giving yourself the best chance possible of increasing your direct bookings.

What’s next? Hospitality trends in 2021

If there's one thing we've all learned about life over the last ten months, it's that no matter how sure we are (of anything!) things can still always take a sharp turn, leaving us scratching our hea.