Author
Author

Sarah Schehade

Associate at HVS Toronto

Sarah SchehadeSarah Schehade is an Associate at HVS Toronto. She completed her Bachelor's degree in Agriculture Engineering from the American University of Beirut and graduated from Glion Institute of Higher Education with a Master of Science in International Hotel Management. Prior to joining the HVS team, Sarah held various positions in hotel operations in Asia, the Middle East, and the Caribbeans.
Insights by Sarah Schehade (1)

Targeting Hotel Staycation Demand In Canada And Beyond

When the pandemic caused traditional sources of hotel demand to collapse, Staycation demand took on a new prominence as one of the few remaining sources of leisure demand available. Hoteliers that had never courted Staycation demand in the past were left scrambling to put together packages and marketing plans with the hope of getting at least some heads in beds during this time of market meltdown.
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