Brand
Hotel Brand

SureStay

By Best Western

A subsidiary of Best Western® Hotels & Resorts, SureStay Hotel Group℠ is a new hotel franchise that gives value-oriented travelers an exceptional travel experience at an affordable price. There are three distinctive brands under the SureStay umbrella – SureStay℠, SureStay Plus℠ Hotel and SureStay Signature Collection℠. All SureStay branded properties have achieved and must maintain a TripAdvisor score of 3.5 or higher – providing guests with the confidence they will receive a high-quality stay with outstanding service. Properties must adhere to the SureStay Service Promise and meet Best Western’s brand standards, which include well-appointed guestrooms, high-speed internet access and complimentary breakfast. SureStay also offers an instant-rewards guest loyalty program – SureStay Rewards℠. For more information, visit surestay.com.

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Brand Timeline (8)
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