Brand
Hotel Brand

avid™ hotels

By IHG

The newest mainstream brand from IHG, avid hotels was designed for travelers who want a hotel stay that finally meets their expectations for the type of hospitality they value most – the basics done exceptionally well – at a fair price. To ensure avid hotels meets the needs of today's everyday traveler, a set of fundamental values define all touch points of the brand: taking a new approach to designing everyday travel; appreciating the value of guests' every hard-earned dollar and being direct, honest and clear. All avid hotels will be new-build construction and feature modern, comfortable design, guest rooms designed for sound-sleep, a focused, high-quality breakfast consisting of name-brand options and will deliver the latest technology for a seamless guest experience. The avid hotels brand launched in 2017 and opened its first property in Q3 2018. It is currently available for franchising in the U.S., Canada and Mexico.

Brand Timeline (6)
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