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Appointments

Dan Peterson has been promoted to Chief Operating Officer at Avion Hospitality

Peterson transitions from his previous role as senior vice president of operations. In his new position, he will oversee company-wide hotel operations, brand relationships, operational strategy and field leadership across Avion’s growing portfolio.  Since joining Avion, Peterson has played an instrumental role in shaping the company’s operational platform and strengthening relationships with ownership groups and brand partners.

Avion Hospitality
Plano, Texas, United States

Brian Jenkins has been appointed as Head of HE Labs at Hotel Equities Group, LLC

Hotel Equities (HE), a best-in-class hospitality operator, announces the appointment of Brian Jenkins as Head of HE Labs™, Hotel Equities' dedicated innovation and incubation platform built for evaluating emerging technologies, developing AI-driven workflows, and advancing new operating models designed to improve owner returns and hotel performance across the portfolio. In this role, Jenkins will oversee all HE Labs initiatives, from testing and evaluation to deployment, ensuring each advances through a defined progression before being implemented at the property-level and scaled.

Hotel Equities
Alpharetta, Georgia, United States

Brittany Cascanet has been appointed as Vice President of Commercial Strategy at InnVentures

Cascanet joins InnVentures as Vice President of Commercial Strategy, bringing extensive hospitality experience and a strong background in strategic growth, revenue optimization, and commercial leadership. In her role, she will help lead portfolio-wide commercial performance initiatives while supporting continued alignment across revenue strategy, sales, and digital disciplines.

InnVentures
Tukwila, Washington, United States

Dury Kim has been promoted to SVP Commercial Strategy at InnVentures

Since joining InnVentures in 2023 as Vice President of Revenue & Distribution, Kim has played a critical role in elevating the company’s commercial strategy through a highly collaborative and data-driven approach. Her leadership has contributed to stronger market share performance, enhanced commercial alignment, and continued operational growth across the InnVentures portfolio.

InnVentures
Tukwila, Washington, United States
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Ethan Brown has been appointed as Head of Sales, US at Shiji Group

Shiji, the global leader in hospitality technology, today announced the appointment of Ethan Brown as Head of Sales for the United States. In this role, Ethan will lead Shiji’s sales strategy and expansion across the U.S. market, helping hotel groups modernize operations, unify technology ecosystems, and deliver more personalized guest experiences through connected, enterprise-grade platforms.

Shiji
Berlin, Germany

Graham Rushin has been promoted to Deputy Chief Executive Officer (Deputy CEO) at IRIS Software Systems

IRIS, the global market leader in digital F&B and guest experience solutions for hotels, announced the promotion of Graham Rushin to the role of Deputy Chief Executive Officer (Deputy CEO). Previously serving as Vice President of Sales and Marketing, Graham's appointment reflects IRIS's ambitious growth agenda and commitment to delivering world-class digital guest experiences at scale.

IRIS
London, United Kingdom

Kara Glamore has been appointed as General Manager, Australia & New Zealand at Virtuoso

Virtuoso, the leading global network specialising in luxury and experiential travel, today announced the appointment of Kara Glamore as General Manager, Australia & New Zealand. Glamore joins Virtuoso having held senior regional roles in cruise and retail sectors, most recently as Vice President ANZ (Regional GM) at Carnival Cruise Line, where she was awarded Travel Weekly’s Female Executive of the Year in 2024. Her appointment comes as Greg Treasure steps into retirement following more than two years heading up the region for Virtuoso.

Virtuoso
Ft. Worth, Texas, United States
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Michael Robinson has been appointed as General Manager at The Valorian Los Angeles, Curio Collection by Hilton

The Valorian Los Angeles, a Curio Collection by Hilton, is pleased to announce the appointment of Michael Robinson as general manager. A seasoned hospitality executive with extensive global experience across upper upscale and luxury lifestyle boutique hotels and resorts, Robinson will lead the property and oversee all aspects of operations.

Curio – A Collection by Hilton
West Hollywood, California, United States

Aishwarya Rai Bachchan has been appointed as Global Brand Ambassador at Marriott International, Inc.

JW Marriott, part of Marriott Bonvoy’s global portfolio of more than 30 brands, today announces its collaboration with Aishwarya Rai Bachchan as a Global Brand Ambassador. Through this, Aishwarya Rai Bachchan will elevate and bring renewed expression to the brand’s global “Stay in the Moment” platform, bringing a thoughtful, globally resonant perspective that deepens its relevance across key international markets.

JW Marriott
Bethesda, Maryland, United States