Pedro Barbosa, GuestCentric Sales Director in Spain, will be one of the speakers at the event, and will talk about the future of direct reservations through innovative marketing tools.

The event has already take place in many cities such as Barcelona, Seville, Oporto, Algarve, Madeira, and Malaga.

The purpose of the event is to bring together hoteliers to promote debate on major trends and innovations preventing the growth of hotels:

"The truth is that new technology changes constantly, directly influencing how guests make their online decisions. Our goal in conducting this type of event is to share our knowledge with hoteliers so they can successfully develop an integrated digital strategy", said Pedro Colaco, CEO of GuestCentric.

The event admission is free upon prior registration. Places are limited and only for hoteliers. For more information and event registration, please click here.

For more information please contact Pedro Colaco