CONTENT DECODED MASTERCLASS TORONTO
March 26 2019 8 am - 6 pm
Breakfast, Lunch, and Happy Hour, VIP Dinner on March 25th at Little Anthony's
Are you ready to storify your brand? Gain the skills, confidence, and practical experience you need to inspire and influence your brand, organization, and team to embrace the power of brand storytelling in our exclusive one-day immersive masterclass with hands-on workshops designed specifically for travel, tourism, and hospitality brands and organizations.
SO, WHAT IS IT, EXACTLY?
The Content Decoded Masterclass is a 1-day immersive brand storytelling training event designed exclusively for travel, tourism, and hospitality brand leaders, marketers, and communication professionals who want to elevate their own brand storytelling skills and learn how to transform their brands and teams into storytellers themselves.
WHO LEADS THE MASTERCLASS & WORKSHOP?
Every masterclass is led by Founder and CEO of Storified Hospitality, Emmy, Cannes Lions, and James Beard Award Winning Brand Storyteller, Travel Producer, and Keynote Speaker David Beebe.
Beebe, who AdWeek called "A Branded Content Master who Makes it OK to Love Marketing," most recently served as the first ever VP, Global Creative + Content Marketing at Marriott International, overseeing all consumer facing storytelling for 30 brands, including brand films, documentaries, tv shows, webisode series, live programming, influencer content, and more. Beebe founded the Marriott Content Studio, Marriott Traveler Publication, and Marriott's Global Brand Command Centers.
Jon Mamela, CMO & EVP at Tourism Toronto
Andreas Antoniou, hospitality innovator and Managing Partner at Assembly Chef's Hall, Estiatorio VOLOS, and Little Anthony's
Rick Matthews, Managing Director, Kin Community, Previously Executive Producer, CBC
GIVE ME THE DETAILS
The masterclass is not your typical conference or seminar where you sit and listen to speakers all day. Participants are asked to completely unplug from their "day job" so they can fully engage with other marketers, participate in interactive discussions, and focus on developing creative and strategic ideas in workshops.
You'll leave with practical insights, action plans, and creative concepts that you can take back and implement within your team, organization, and brand immediately.
CONTENT DECODED MASTERCLASS TORONTO is organized by