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HSMAI ROC Asia Pacific


Marina Bay
Singapore, Singapore

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Hsmai Roc

For fifteen years, HSMAI's Revenue Optimization Conference (ROC) has been the place where hotel revenue leaders unite for education, collaboration, and innovation. Since, 2015 in Asia Pacific, this conference delivers the most compelling and comprehensive revenue management event for the local hotel industry, and convenes more than 100 key stakeholders to address the most critical trends affecting revenue management in hotels today. It's where senior leaders in hospitality connect and engage in meaningful, thought-provoking conversations about hotel pricing, hotel distribution, rooms forecasting, business intelligence, hotel distribution and more. With powerful educational and networking opportunities, this is the can't-miss conference of the year!


  • The only strategic Revenue Optimisation event in Asia delivering insights on how you can drive the next phase of your hotel's growth
  • A perfect opportunity to check your current strategy - Is it aligned with the changing market environments?
  • Learn about the upside of a solid Marketing, Sales & Revenue Management Relationship
  • Hear about the latest Tools to help you implement your strategies
  • Benchmark the performance of your Team with that of your competitors
  • Engage with Asia Pacific's Leaders from General Managers, Marketing, Operations, Sales and Revenue Management

HSMAI ROC Asia Pacific is organized by HSMAI Asia Pacific

Recent HSMAI ROC Asia Pacific News

A revenue leaders response & best practice in a crisis | By Limin Cheng

19 February 2020 — The rapid spread of the coronavirus from China and beyond has caused a rapid and sudden halt to tourism throughout Asia. Travel, as a luxury expenditure, is often one of the first things we choose to limit when a crisis hits. In times like this, the revenue leader's response during this time could be crucial on a few different levels.
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HSMAI 2020 ROC Regional Conferences Set in 5 Diverse Cities Around the Globe

17 January 2020 — The Hospitality Sales and Marketing Association International (HSMAI) is proud to announce the return of five regional Revenue Optimization Conferences (ROC) in five major cities around the world in 2020: London, Singapore, San Antonio, Sao Paolo, and Dubai.
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