Hotel Science: How Marriott & Starwood Hotels Choose Your Room Amenities | forbes.com
7 August 2014
Like that little bottle of lotion in your hotel bathroom? Go ahead and take it–that’s exactly what the hotel is hoping you’ll do. The process of selecting hotel room amenities–items guests can pick up and touch–is extensive and can take months to complete. Teams are assigned to research, test and produce everything from shampoo to bedding. When guests take their toiletries home with them it’s a signal to the hotel team that they’ve done a good job picking the right products. They’re also hoping you’ll think of your hotel stay when you end up using that bottle of lotion later on.