How citizenM plans to dominate the US ‘affordable luxury’ hotel scene
With four new properties in its 2022 pipeline, citizenM is taking its ‘affordable luxury’ lifestyle brand and signature style to new cities and locations spanning the USA from coast to coast. Here’s what we know…
citizenM was launched in 2008 with a purpose – to disrupt the traditional, stale hotel industry. Focussing on central locations in the world’s most exciting cities, but at an affordable price, the brand got to work to create not just a place to sleep, but somewhere to work, relax and play – just like home. The first hotel opened at Amsterdam’s Schiphol Airport in 2008. As of September 2022, citizenM’s portfolio has 29 hotels in 18 cities, and is now expanding its footprint across the USA.
Bringing much-anticipated new life to one of one of Seattle’s most historic and original neighbourhoods, citizenM Seattle Pioneer Square is the groups second property in Seattle, following citizenM Seattle South Lake Union which opened in 2020. The hotels presence in Pioneer Square highlights an important milestone for the historic lot. Originally home to Seattle’s first saw mill, the corner lot will now represent the neighbourhood’s evolution into one of the country’s premier cultural and art districts. Sheltering 216 guestrooms, remaining true to citizenM’s commitment to integrating art into its properties both inside and out, local artist, RYAN! Feddersen, has been commissioned to create a large mosaic art installation on the hotel.
citizenM made its debut in Miami with the opening of its Miami Brickell location. The building features bright and vibrant façade artwork by Miami born-and-raised artist Jen Stark. With five pieces united together to make one composition, this art installation bridges the brands playful personality with Brickell’s bustling cosmopolitan atmosphere. Inside the 252 key hotel, eight societyM meeting rooms offer tech, style, and unlimited coffee to let ideas flow. The hotel will also feature the brand’s first rooftop pool, offering sweeping views of Miami’s downtown for in-house guests.
