Today marks an exciting time in the continued evolution of MMGY Global. We are pleased to announce the merger of leading UK luxury travel and lifestyle PR agencies MMGY Grifco and MMGY Ophir. The agencies, which were both founded by industry leader Claire Griffin, will combine to run as MMGY Grifco in London.
The tourism industry has been rapidly transforming and adapting as travel seasonality and consumer trip-planning behavior have changed due to the COVID-19 pandemic. MMGY Global - the world's leading integrated marketing company specializing in travel, tourism and hospitality - has identified an opportunity to help bolster the travel industry and help Americans get back lost vacation time with "Stretch Season," extending the traditional summer travel season well past Labor Day into fall.
The latest findings of the Travel Advisors COVID-19 Sentiment Barometer (Wave II), released in partnership by MMGY Myriad and Travel Market Report, indicate that travelers are being cautious about their international travel plans by booking with some of the longest windows advisors have ever seen.
According to the latest results of MMGY Global's Travel Safety Barometer (Wave VI), which measures the impact of COVID-19 on traveler perceptions of safety, the current surge in cases of the virus across the U.
MMGY Travel Intelligence, the leading source of strategic insight for the travel and tourism industry, and Enlightn Strategies, the most trusted advisor in the CBD and cannabis-related tourism space, have announced today key findings from a new report, Cannabis Tourism: Opportunities, Issues and Strategies.
MMGY Myriad, a leader in international destination marketing, and Travel Market Report, a news publication that serves as the voice of travel advisors in North America, have partnered on an industry tracking survey to monitor the impact of the COVID-19 pandemic on travel agencies.
During the weeks from May 11-25, 2020, over 900 travel executives (tour operators and agency owners) from the top tourism source markets participated in a global survey by Travel Consul, the leading international travel marketing alliance.
MMGY Global's flagship integrated marketing agency, MMGY, has brought together Expedia Group™ Media Solutions, Sojern and ADARA to create a unifying campaign that maintains a consumer presence for the travel industry, shares a message of positivity and reminds American travelers of the real power of travel.
MMGY Global has announced the findings from Wave 5 of its Travel Safety Barometer report, a sentiment tracking study that measures American travelers' perceptions of how safe it is to engage in specific travel behaviors on a scale of 0 (Extremely Unsafe) to 100 (Extremely Safe).
MMGY Global announces the launch of its new Travel Safety Barometer, a sentiment tracking tool created for the travel and tourism industry to monitor American travelers' perceptions of how safe it is to engage in specific travel behaviors as the country embarks on its reopening and recovery efforts.