When it comes to the perfect venue, event planners don't select the first hotel they see. Instead, the research process is extensive. They search online for options and look for user-generated reviews.
Hotel guests are looking for experiences, something authentic they can't get anywhere else. So create a stay to remember, starting with what guests can order from hotel room service. When patrons feel at home, which can be achieved through stellar room service, they're more likely to tell friends about the experience, write a positive review and visit again.
Summer is a popular time for people to go on vacations, so there will be a large upswing in the number of guests that stay at hotels through August. While hotels will have specials and sales going on to encourage more people to visit, guests know that they have a couple of options to choose from.
For the past few years, Israel's tourism sector has been pushing a new strategy to market the country as a fun leisure spot with sunny weather year-round. With more than 4 million visitors in 2018 — shattering the previous year's record by more than 13 percent — the strategy has been considered a smashing success.