Opinion Articles
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Taking Another Look at Airbnb's Advertising

By Larry Mogelonsky - Owner of Hotel Mogel Consulting Limited and the founder of LMA Communications Inc.,

For those who have restricted their television viewing to Netflix or other streaming services and have missed the advertisement, here's a short synopsis. The ad depicts an retired couple talking about how renting out a room in their home helps them keep up with payments.

Change is good

By Georges Panayotis - President & CEO - MKG Group

Today, the situation has changed. No matter what we say, the hotel sector is not a priority for our government. On the one hand, the welfare state is no longer there and the consumer society has changed drastically.

Hotel Security: How to Optimise It

By Lillian Connors - Senior Digital Marketing Strategist at Bizzmark

Hotel security can mean the difference between acquiring returning customers and potential guests choosing a safer option. Bottom line is, your guests should not be thinking about their safety; that is your job and the responsibility of your hotel to provide.