Blogs Page 2 of 88

Marketing in the Age of Coronavirus

Marketing never stops. Even when a crisis event like coronavirus seems to be consuming everyone’s attention, you still have to get your message out — but do so in a sensitive, thoughtful way. How? Brian Hall, chief marketing officer of Explore St.

COVID-19 – Actionable Guidance for the Proactive Hotelier

As the COVID-19 novel coronavirus continues to wreak havoc on the global travel & hospitality industry, the journey to your hotel's recovery must begin now. Concerns relating to the spread of COVID-19 and large-scale travel restrictions are having a direct impact on hoteliers across the Asia-Pacific (APAC) region and worldwide.

How To Increase Hotel Revenue in Low Season

Hotel low season revenue has long been considered to simply be an unfortunate fact of the industry. It brings less demand and, therefore, lower revenues too. But the industry has changed so much in such a short space of time, and hotels no longer have to accept that low season automatically means slow business.

What Coronavirus Could Mean for the Global Economy

Having largely ignored Covid-19 as it spread across China, global financial markets reacted strongly last week when the virus spread to Europe and the Middle East, stoking fears of a global pandemic. Since then, Covid-19 risks have been priced so aggressively across various asset classes that some fear a recession in the global economy may be a foregone conclusion.

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