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Revenue Management in recovery: 7 trends to track

Our industry is currently at a standstill. There is no previous precedent, no historical data to refer to. When Revenue Management (RM) systems do not have reliable data to process, they do not work. Most of your positions as Revenue Managers probably did not exist yet during the 2008 Financial Crisis and you did not expect to handle, nor know how to deal with a crisis of this extent.