Associations Update - middle-east Page 1 of 6

Marketing in the Age of Coronavirus

Marketing never stops. Even when a crisis event like coronavirus seems to be consuming everyone’s attention, you still have to get your message out — but do so in a sensitive, thoughtful way. How? Brian Hall, chief marketing officer of Explore St.

HFTP and Shiji Group to Unveil a Compelling Global Campaign at HITEC Dubai Focused on the Guest Experience

Technology is rapidly changing the hospitality industry, but all technology must ultimately be focused on a simple aim: Enhancing the guest experience. Recent studies indicate that by 2020 customer experience will overtake price and product as the key brand differentiator 一 and forward-thinking hotels are taking notice.

HITEC Dubai 2019 to Bring Together World’s Leading Technology Solution Providers for Hospitality Industry

HITEC Dubai 2019, the Middle East's largest hospitality technology show for hotels organised by Hospitality Financial and Technology Professionals (HFTP®) and Naseba, and endorsed by Dubai Tourism, will bring together over 2000+ Hospitality professionals, 100+ exhibitors and 30+ leading thought leaders from across the region.

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