All Latest News - north-america
Page 1 of 2,451

Supercharging Hotel and Spa Storytelling in the 21st Century

By Babs Harrison - Managing director of Phoenix based Babs Harrison and Partners

The power to tell a compelling marketing story is in the palm of our hands.Literally.Your cellphone.And it just keeps getting better from there.This week I spent one and one-half days in downtown Phoenix at a traveling Facebook training for small businesses called Community Boost - it's scheduled to visit 50 cities by the end of 2018.

Voice of the Guest: How Data Informs the Hotel Guest Experience

By Terri Miller - Chief Executive Officer & Co-Founder at Concilio Labs

What makes an exceptional guest experience? This is the question hoteliers find themselves continuously striving to answer as they work to refine (and evolve) their service offering. However -- this is also a question that can garner countless different answers, depending on which guest you ask.

How To Create A Very Personalized Customer Experience

By Shep Hyken - Customer Service and Experience Expert, Keynote Speaker and Bestselling Author

I just stayed at the Crowne Plaza in Lansing, Michigan. I've stayed at many Crowne Plazas in the past, and they are nice hotels, however, the experience at this one was quite unique. It was a personalized experience, and the way they went about it is an excellent lesson we all can learn from.