Opinion Articles - north-america
Page 1 of 166

Online Travel Sites Are Still Important For Hotel Operators

By Chris K. Anderson - Professor and Director of the Center for Hospitality Research at Cornell

Changes in the online travel market have caused hotels to re-examine their relationships with online travel agencies (OTAs), and the impact on bookings from listing their properties with these sites.A primary reason for these changes is consolidation and innovation among online travel firms that offer direct booking, and an upsurge in hotel-OTA interactions, with several large hotel brands launching direct reservation campaigns.

What Winter Trends Do Hoteliers in Canada Need to Know?

By Lenka Trckova - Industry Manager at trivago

We have compiled and analyzed search behavior data* for travelers on trivago to reveal where they're coming from, how long they're staying and how much they're spending for accommodation this winter.Where do visitors to Canada come from?According to our data, 78% of total searches to destinations in Canada have been conducted by domestic travelers.