Hilton Hotels Corporation and SkyMall, Inc. Announce Agreement to Develop Joint Internet Commerce Initiatives
BEVERLY HILLS, Calif. and PHOENIX / May 31, 2000-- Hilton Hotels Corporation
The travelers e-shop, which is anticipated to debut at the beginning of June, will consist of a customized Internet shopping site from
"We are very pleased to have the opportunity to join forces with Hilton, an undisputed leader in the travel industry, and provide their customers with our unique assortment of high-quality merchandise and logo gear," said Thomas Edwards, president of SkyMall Ventures, Inc. (a SkyMall subsidiary). "Our electronic commerce experience and sophisticated technology infrastructure allows us to provide a significant added value to Hilton's electronic program. The Hilton agreement is right on strategy for SkyMall. It increases our ability to encourage repeat purchase in a highly desirable customer base. Furthermore, this new relationship continues our business-to-business initiatives in electronic commerce, while sharing our core competencies without incurring significant customer acquisition costs."
Under the same agreement, Durham & Company (a SkyMall subsidiary) will establish a separate Internet portal for meeting planners, businesses, associations and other organizations to purchase incentive awards and order corporate logo merchandise for the thousands of meetings and conventions held at Hilton's portfolio of properties each year.
"Hilton continues to provide leading-edge technology and services for use by all of its constituents," said Robert E. Dirks, senior vice president - marketing for Hilton Hotels Corporation. "By joining forces with SkyMall and its subsidiaries we will add greater value to our site visitors and create new and innovative e-business initiatives that will add other dimensions to our customers' Internet experiences."
About SkyMall, Inc.
Founded in 1989, SkyMall® is a multi-channel specialty retailer that provides a vast selection of premium-quality products and services to consumers from a wide variety of merchants and partners. SkyMall is best known for its in-flight catalog, which is available on more than 70% of all domestic airlines, reaching approximately 500 million domestic airline passengers annually. Through its
About Hilton Hotels Corporation
Hilton Hotels Corporation is recognized internationally as a preeminent hospitality company. The company develops, owns, manages or franchises more than 1,800 hotels, resorts and vacation ownership properties. Its portfolio includes many of the world's best known and most highly regarded hotel brands, including Hilton®, Doubletree®, Embassy Suites®, Hampton Inn®, Hampton Inn & Suites®, Harrison Conference Centers®, Hilton Garden Inn®, Homewood Suites® by Hilton, Red Lion Hotels & Inns® and Conrad International®. For more information on our family of brands, please visit
This news release includes statements that may constitute forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. This information may involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to the continued functionality of the companies' web sites and information technology infrastructure, the technical ability to meet the demands of changing consumer needs and managing a growing business, the ability of SkyMall and Hilton Hotels Corporation to implement the program described herein, as well as those factors detailed by SkyMall, Inc. and Hilton Hotels Corporation in its filings with the Securities and Exchange Commission.
Note to Editors: SkyMall® is a registered trademark of SkyMall, Inc.; Hilton®is a registered trademark of Hilton Hospitality, Inc.