Thistle Hotels selects Optims Revenue Management Solution
Evry, France -- Optims S.A., the European leader in information technology solutions dedicated to the optimisation of revenue and management methods in Hospitality, Tourism and Transport industries, announces the implementation of its' Optims Revenue Management solution, Optims.Hotel within Thistle Hotels, the United Kingdom's leading four-star hotel company. Thistle Hotels has chosen Optims.Hotel for twenty two of its'nationwide properties.
"Optims is proud to have acquired the trust of Thistle Hotels, comments Antoine Medawar, CEO of Optims. Our world leading solutions, numerous good references and international development of the company through a large network of partners allow us to set our sights on a large international customer base. Our customers increasingly understand the real economic importance of effective Revenue Management tools".
Optims offers two Revenue Management solutions : Optims.Hotel provides revenue optimisation for single properties, independents or hotels within a chain or group. City.Optims helps hotel chains or groups improve their revenue with centralised revenue optimisation. City.Optims is the only fully centralised Revenue Management solution available on the market today.
Optims Yield Management brings substantial increases in revenue by enabling hotels to have a better knowledge of their customers and by giving accurate recommendations in terms of pricing policy that helps the hotels occupancy and average rate. This is what is important in the worldwide hospitality industry today.
Thistle Hotels joins other major players that have already selected Optims' Revenue Management solutions : Accor, Protea, Meridien, Charming, Metha, Dorint, Astron, Savoy, Oberoi, Boscolo, Eurotunnel, Concorde Lafayette in Paris, the Ritz Hotel in London, the Plaza Hotel in Brussels…
Optims develops and implements Information Technology solutions dedicated to optimising management methods and revenues. For the past decade, Optims has been serving the hospitality, tourism, catering, transport and travel industries with three complementary technologies. They include Property Management Systems (PMS) ; Yield Management Solutions known as Revenue Management Systems ; and a Central Reservation System (CRS). Optims is now the leading European developer of IT solutions for the hospitality market. The Company has over 3,500 customers in more than 55 countries, with its revenue management solutions enjoying an installed base of over 200 customer sites worldwide. Among Optims' prestigious clientele are Accor, Forte, Fram, Nouvelles Frontieres, Radisson and Savoy Group. Optims issued its Initial Public Offering (IPO) on the Nouveau Marché in the Paris Stock Exchange in June 2000 (SICOVAM code: 7652).