Optims Gaining Further Market Share In Asia: Marina Mandarin Singapore Selects Hogatex-Optims Asia As Software Partner For F&B Control System

(Singapore) - On April 2, the 575-rooms five star Marina Mandarin Singapore, member of The Leading Hotels of the World, started live operations with Check EAM (Enterprise Acquisition Management). Check EAM is the solution for stock and inventory control provided by Hogatex-Optims Asia, the Asian headquarter of Optims SA, France.

Mr Daniel Jee, Financial Controller at Marina Mandarin Singapore, explains, "We were looking for a windows-based F&B control solution. The proven expertise of Hogatex-Optims Asia was key to our decision. With Check EAM we benefit from a very good price-performance ratio, high user-friendliness and customized reports."

Oliver Winzer, Managing Director of Optims' Asian headquarter, says, "We are not just a software provider. Together with Hogatex, belonging to the Optims family since October last year, we provide a complete business intelligence suite of products - bundled with profound IT competence in conjunction with solid hotel know how. That is how we guarantee to provide the best solution possible to each specific customer respecting the certain needs and workflow of his property."

Since the opening of the Asian office in January 2002, Hogatex-Optims Asia has been establishing a reputation for excellent service and quality as well as dedication to the Asian market. Oliver Winzer reports, "The first installation in a Meritus Hotel was done in June 2001. The recent installation at Marina Mandarin Singapore, which is managed by Meritus, proves the good, trusting relationship we have been developing with Meritus Hotels & Resorts. We are dedicated to the Asian market and gain more and more expertise concerning the special Asian hospitality industry's needs."

Consequently Hogatex-Optims Asia's track record of Asian hotels is continuously growing - with Meritus Negara Singapore, Meritus Shantou in China, Orchard Hotel, Grand Copthorne Waterfront, M-Hotel, Copthorne Kings, Copthorne Orchid, all Hotels of Millennium & Copthorne Hotels in Singapore, The White Swan Hotel in Guangzhou, China and The Shilla in Seoul, South Korea - just to name but a few.

About Marina Mandarin Singapore - Marina Mandarin's distinguished luxury is noted all over the world:

  • Voted one of the top three hotels in the Asia Pacific in a readership poll conducted by UK magazine, Executive Travel
  • Managed by Meritus Hotels and Resorts
  • Member of The Leading Hotels of the World and Worldwide representation by Utell International
  • Partner of Asia Miles (Cathay Pacific), Kris Flyer (Singapore Airlines) and Enrich (Malaysian Airlines)

The Leading Hotels of the World Ltd recognises the best hotels in the world for their superior hospitality, comfort and individual satisfaction. To be part of the Leading Hotels of the World, the hotel has to possess impeccable service quality. As a member, Marina Mandarin assures guests superior hospitality and luxury. Marina Mandarin Singapore is located in the middle of all action. The guest has Singapore at the doorstep. That's why there's nothing to worry about besides where to shop, dine and party. More information available at .

About the Optims Group ... - The Optims Group is the world's leading European-based provider of software solutions for the hospitality industry. Together with Hogatex, who became member of the group in October 2002, Optims provides a Business Intelligence Suite covering nearly the complete industry's software demand, including: Property Management Systems (PMS), Customer Relationship Management (CRM), Revenue Management Systems (RMS/Yield), Point of Sale Systems (POS), Back Office Systems (BO - Stock & Inventory Control), Wellness-, Spa- & Sport-Management and Central Reservation Systems (CRS). The Optims group services more than 5.000 customers in over 75 countries, i. e.: Accor, Meritus Hotels & Resorts, Hyatt International, Novotel Ambassador Seoul, The Shilla, Oberoi India, Protea Hotels, Peninsula Hotel, Dorint, Nordic Hotel, Thistle, Radisson SAS and Savoy Group, Howard Johnson Argentina, the Swiss Hapimag group and Restel, one of the biggest hotel and restaurant chains in Finland, as well as the to date highest hotel in the world: the Burj Al Arab in Dubai. Additional companies working with Optims/Hogatex solutions include E.ON Düsseldorf and Munich, the Unique Airport Conference Center in Zurich, the FIFA, the Westfalenhallen Dortmund (Dortmund fairgrounds) and the UBS (Union Bank of Switzerland). Optims issued its initial public offering (IPO) on the Nouveau Marché in the Paris stock exchange in June 2000 (SICOVAM code: 7652).

Sales contact Asia:
Optims Asia (Pte) Ltd
Oliver Winzer, Managing Director
14, Science Park Drive
Science Park 1
#02-01, Maxwell
Singapore 118226
Tel: +65-67799440, Fax: +65-67747330
[email protected]; www.optims.com

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