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Scott Anderson most recently served as President and CEO of Denver-based SWAN Inc., a global provider of integrated e-business and management solutions to hotels. He resigned in February 2002, following the company's decision to realign its operations to take best advantage of current market conditions. Prior to joining SWAN, Anderson served as executive vice president, Internet, travel division for the Cendant Internet Group, or CIG, where he directed the company's convergence strategy for merging its off-line and online businesses. He was also the driving force behind Cendant's "Project Power Up," which involved the installation of property management systems, Intranet connections and direct marketing tools in more than 6,000 Cendant hotels. Anderson also held the position of executive vice president sales and marketing of the Cendant Corporation. His diverse career accomplishments also include serving as president and general manager of the world-renowned Hotel del Coronado in California and president and CEO of the Ida Cason Callaway Foundation and Callaway Gardens Resort. Prior to joining Cendant, Anderson was the managing director of games services for the 1996 Atlanta Committee for the Olympic Games (ACOG). Under his direction, which drew international attention, ACOG sold more tickets than for the Barcelona and Los Angeles games combined, and he was also responsible for accommodations, food and beverage, marketing, merchandising, spectator services and venue entertainment.
For those who were not able to attend HITEC 2004, visit www.hitec.org to review information on HITEC 2004 exhibitors. Also on the web site are interviews that were conducted directly in the exhibit hall. Kevin Heilbronner, host of the interviews, spoke with industry experts, HITEC speakers, various exhibitors and HFTP Board members. If you didn't make it this year, start making plans to attend next year's HITEC in Los Angeles at the Los Angeles Convention Center on June 20- 23, 2005. Click here to visit the HITEC web site.
HSMAI is an international organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, while operating as a leading voice for both hospitality and sales and marketing management disciplines. Founded in 1927, HSMAI is an individual membership organization comprising nearly 7,000 members worldwide, with 41 chapters in the Americas region.
For more information on HSMAI, contact the Hospitality Sales & Marketing Association International, 8201 Greensboro Drive, Suite 300, McLean, VA 22102, phone (703) 610-9024; fax (703) 610-9005, or visit the web site at www.hsmai.org
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Kevin Heilbronner is the US Editor for wiredhotelier.com and hospitalitynet.org, providing streaming multimedia-content for these websites. Based outside of Washington DC, Heilbronner has worked with Hsyndicate to conduct interviews at several hospitality trade shows in the US and Europe over the last couple of years. His column and content are featured in the Hospitality Net weekly newsletter. A familiar voice in Washington, DC, Heilbronner is the stadium announcer for the NBA's Washington Wizards, WNBA's Washington Mystics and WUSA's Washington Freedom. He resides in Centreville, VA and can be reached via email: [email protected].