Industry Update
Editorial Article 3 September 2004

Audio Interview w/ Kelly Ford, VP of Marketing, Travelzoo – Comments on the Success of Newsflash and Their New Product: SuperSearch

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Where is the first place you look when you want to take a trip, catch a flight or buy a hotel room? It might be one of the big travel sites or it may come via a link in an email. Travelzoo has been sending email specials for some time. They continue to add new services and new advertisers and in turn, serve new customers. Listen in as Travelzoo’s Kelly Ford discusses these innovative products to help consumers find the right trip at the right price.

Kelly Ford – Profile - Mr. Kelly Ford joined Travelzoo in December 2002 as vice president of marketing and brings more than a decade of marketing experience. Kelly is responsible for brand positioning, consumer and trade marketing, research, media buying, public and investor relations.

Prior to Travelzoo, he served as director of media strategy and development at America Online Inc. and as vice president of marketing at He also spent eight years at Campbell Soup Company in both the United States and Europe in increasing levels of international brand management responsibility. Kelly began his career in management consulting at Braxton Associates in Boston.

Kelly holds a bachelor's degree in Electrical Engineering with Computer Science Specialty from Stanford University and an MBA from INSEAD in France.

About Travelzoo Travelzoo Inc. (NASDAQ: TZOO) is the Internet's largest publisher of sales and specials from hundreds of travel companies. Travelzoo’s publications include the Travelzoo® Web site (), the Top 20® and® e-mail newsletters, and Newsflash™. With more than seven million subscribers, Travelzoo lists sales and specials from more than 300 advertisers, including Alamo Rent A Car, American Airlines, Carnival Cruise Lines, Europe Express, Fairmont Hotels & Resorts, Hertz, JetBlue Airways, Kimpton Hotels, Liberty Travel, Lufthansa, Mark Travel, Marriott, Omni Hotels, Orbitz, Pleasant Holidays, Royal Caribbean Cruises, Spirit Airlines, Starwood Hotels & Resorts Worldwide, SunTrips, The Venetian, Travelocity, United Airlines, US Airways, Virgin Atlantic Airways and Wyndham Hotels & Resorts.

Kevin Heilbronner
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