Key West Inns Renews Partnership with InnLink Central Reservation Services
Hendersonville, Tenn. | InnLink is pleased to announce that Key West Inns recently extended their 13 year relationship with the reservation services company for another three years. With reservations booked through InnLink up by 12 percent over last year, Key West Inns attributes the successful relationship to InnLink’s continued commitment to marketing and technology.
Key West Inns, which operates 14 hotels across the Southeast, began working with InnLink in 1993. Not only does InnLink provide Key West Inns with a contact and call center that boasts one of the highest conversion rates in the hospitality industry, InnLink also supplies the chain with connectivity to the Global Distribution System and Online Internet Travel sites. In addition, InnLink provides the booking engine for the hotelier, and offers various marketing services.
Furthermore, RESmatrix, InnLink’s Internet-based inventory, rate, revenue, and data management tool, offers Key West management and franchisees unparalleled access to chain and property reports, data integration, and reservation management tools.
With the recent announcement of an innovative franchise service program, Neal Jackson, president of Jackson Hospitality’s Key West Inns’ Division, says the company plans to increase the chain’s number of hotels from 14 to 50 by 2008.
“Continuing a successful relationship with InnLink is part of our strategic plan,” states Jackson. “Our properties have been very pleased with the level of service provided by InnLink. As Key West Inns continues to add more properties and expand brand awareness, InnLink is essential in helping us to maintain the high level of quality services we are able to offer our clients.”
“We appreciate Key West Inns’ level of confidence in InnLink,” says Michael Young, InnLink's President. “As Key West Inns continues to grow, we look forward to growing with them.”
Key West Inns currently has properties across Alabama, Mississippi, Georgia, Tennessee and Florida. The company has built its brand with properties that uphold high standards of service and quality as well as offer unique architecture and impressive curb appeal.
Founded in 1991, InnLink specializes in the processing of reservations for hotels and hotel companies using vLINK: comprehensive private-label voice reservations; eLINK: Internet, GDS and Channel Distribution; iLINK: a private label Booking Engine, ONtarget: Marketing and Promotional Programs and RESmatrix: Customer Tools for Data, Rate and Inventory Management. InnLink maximizes channel-managed, reservation revenue streams for over 1000 hotels, resorts, inns, condominiums and extended-stay properties.
Mary Skinner
Director of Marketing
615-264-8087
